Tuesday, January 09, 2007

G-Man Marketing tips

"What does SEO mean?" asked a lady friend who has just entered the exciting (and some say addictive) world of blogging.

Well, I tried to answer as best as I could but I could see from her blank expression that she has a long way to go.

In case you are one of those who did not know, SEO stands for Search engine optimization. It is a part of search engine marketing, which seeks to improve the ranking of sites on search engine results thus increasing the number of visitors to your site. This is big business today and there are a number of consultants out there who charge a lot to "optimise" your site.

SEO involve a number of strategies and techniques, including changes to a site's code (referred to as "on page factors") and getting links from other sites (referred to as "off page factors"). Over the year, I have learnt quite a bit. For example, if you type ah ok lah in Google and click the "I'm Feeling Lucky" button, it will take you straight to my blog. Not really sure how many people actually search for those key words but at least my close friends know how to find me on the Blogosphere.

I also have a respective page rank (pr) of 5. However, I have been stuck here and my efforts to breach this barrier and climb to a pr of 6 has been without success.

Trying to learn the SEO secrets lead me to Look What G-Man Found. The G-Man is a software developer who has written over 200 software installations in his career. His site discusses SEO and other interesting topics.

One of the categories of interest on the site is the Marketing category.
When I last checked, there were 10 posts in the archives of this category. I found two posts particularly interesting. The first one titles Simple, Repeatable Method Generates Traffic To Your Website is his latest article and according to him, a simple method to get hundreds or even thousands of free clicks to your website is to give a testimonial. If you want to read more go here.

The other post is titled If Content is King, Then You’ve Just Been Crowned! He introduces a software, which helps you write articles - on almost any topic, including topics you "know absolutely nothing about".

The implications are enormous. Almost anyone can write an article on almost any topic. And Professors are going to have a tougher time evaluating students. In the end, it gives a real meaning to the saying "Work smart".

Anyway, check out the site for other great articles from the G-Man.

Sponsored post.

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